マレーシアのホット飲料市場:消費者およびマーケットインサイト

調査会社Canadean社が発行したリサーチレポート(データ管理コード:CS2145MF)
◆英語タイトル:Consumer and Market Insights: Hot Drinks Market in Malaysia
◆発行会社/調査会社:Canadean
◆商品コード:CS2145MF
◆発行日:2015年7月31日
◆調査対象地域:マレーシア
◆産業分野:飲料
◆ページ数:48
◆レポート言語:英語
◆レポート形式:PDF
◆納品方式:Eメール
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*** レポート概要(サマリー)***

Summary
The Consumer and Market Insights: Hot Drinks Market in Malaysia report published by Canadean provides in-depth information on value and volume data by category and distribution channel. Leading brands, the most opportunistic foodservice channels, and packaging material and container consumption are also covered.

Key Findings
- A young, urban population with rising disposable income will drive packaged goods sales in Malaysia will drive the Hot Drinks market

- On-trade sales will grow at a higher rate than off-trade sales in the Malaysian Hot Drinks market

- Of the three Hot Drinks categories analyzed, Hot Tea is the largest category by value , and is forecast to register the fastest growth at a CAGR of 4.0% during 2014-2019

- The Hot Tea category is the largest in volume terms, and is forecast to register fastest growth at a CAGR of 3.3% during 2014-2019

- Flexible Packaging is the most used packaging material in the Hot Drinks market in Malaysia

- Convenience Stores was the leading distribution channel for Hot Drinks product and accounted for 36.2% distribution share in 2014

Synopsis
The report on the Hot Drinks sector in Malaysia provides insights on high growth categories to target, trends in the usage of packaging materials, types, closures, and information on category level distribution and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2014-2019

- Category coverage: Value and growth analysis for Hot Coffee, Hot Tea and Other Hot Drinks, with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019

- Leading players: Market share of brands and private labels, private label growth analysis during 2011-2014

- Distribution data: Value shares within each category through channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and more

- Packaging data: usage of different packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging materials: flexible packaging, rigid plastics, rigid metal and others; containers: tray, tub, foil and others

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyse key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

- Access the key and most influential consumer trends driving Hot Drinks consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

*** レポート目次(コンテンツ)***

Introduction
– Report Scope

Country Context
– Macroeconomic indicators – Population and age structure, GDP and Consumer Price Index
– National retail and foodservice figures – Key Takeouts

Market Overview
– Market value and volume for the Malaysia Hot Drinks market
– Historical and projected consumption in the Malaysia Hot Drinks market
– Degree of trade up/down-trade in the Malaysia Hot Drinks market
– Market volume of Malaysia Hot Drinks by category
– Historical and project market value of Malaysia Hot Drinks by category
– Winners and losers in the Malaysia Hot Drinks market
– Average category level pricing in the Malaysia Hot Drinks market
– Segment share of the category and change in market share in the Malaysia Hot Drinks market

Retail Landscape and Key Distribution Channels
– Leading retailers in the Malaysia food market
– Leading distribution channels in the Malaysia Hot Drinks market
– Leading distribution channels by category in the Malaysia Hot Drinks market

Packaging
– Malaysia Hot Drinks market by type of packaging
– Malaysia Hot Drinks market by type of packaging closure/outer
– Malaysia Hot Drinks market by type of packaging, forecasted

Brand and Private Label Share
– Penetration of private label, by categories, in the Malaysia Hot Drinks market
– Private label performance compare to national brands in the Malaysia Hot Drinks market
– Leading brands in the Malaysia Hot Drinks market by category

Appendix
– Country context
– Sector overview
– Category data
– Segment data
– Packaging data
– Category definitions
– Segment definitions
– Channel definitions
– Methodology
– About Canadean



*** 掲載企業 ***

Nestle S.A.
OLDTOWN Berhad
Zino Davidoff SA
Luigi Lavazza
Sari Incofood Corporation
PT Citra Nusa Insan Cemerlang
Super Coffeemix Manufacturing Ltd.
ZHULIAN MARKETING (M) SDN BHD
UCC Ueshima Coffee Co. Ltd.
Aik Cheong Sdn. Bhd
In-Comix Food Industries Sdn Bhd
Food Empire Holdings Limited
Power Root (M) Sdn. Bhd
Viz Branz Limited
SYARIKAT HANG TUAH SDN BHD.
Boncafé Group
Massimo Zanetti Beverage Group
GlaxoSmithKline plc
Mondelēz International Inc
Cadbury
Kraft Foods Group Inc.
Associated British Foods Plc
Dutch Lady Milk Industries Bhd
Maestro Swiss Trading Sdn. Bhd
PepsiCo Inc.
Super Group Ltd
BOH Plantations SDN BHD
Unilever PLC
MJR Group LLC
21st Century
Total Image regional (M) SDN BHD
Ahmad Tea
Dasto
OSK
D'Lite Tea
Ten Ren
Herbalife International Inc.
Coffee Bean and Tea Leaf (M) Sdn. Bhd.
Cold Storage
Aeon
Tesco
7-Eleven

*** 免責事項 ***
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※当市場調査資料(CS2145MF )"マレーシアのホット飲料市場:消費者およびマーケットインサイト" (英文:Consumer and Market Insights: Hot Drinks Market in Malaysia)はCanadean社が調査・発行しており、H&Iグローバルリサーチが販売します。


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