ブラジルにおける企業のICT投資動向(~2015)

調査会社Kable社が発行したリサーチレポート(データ管理コード:KG0127CI)
◆英語タイトル:ICT investment trends in Brazil - Enterprise ICT spending patterns through to the end of 2015
◆発行会社/調査会社:Kable
◆商品コード:KG0127CI
◆発行日:2014年5月31日
◆調査対象地域:ブラジル
◆ページ数:57
◆レポート言語:英語
◆レポート形式:PDF
◆納品方式:Eメール
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*** レポート概要(サマリー)***

Summary
This report presents the findings from a survey of 120 Brazilian enterprises regarding their Information and Communications Technology (ICT) investment trends. The survey investigates how Brazilian enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications, and consulting.

Key Findings
- According to Kable’s survey, X% of enterprises are planning to increase their ICT expenditure slightly in 2014 compared to X% in 2013, witnessing an increase of X% over the previous year.
- According to Kable’s survey, enterprises are planning to allocate X% of the ICT budget to hardware in 2014 in order to improve their productivity and modernize their processes.
- The survey shows that enterprise application is receiving reasonable investment with Brazilian enterprises allocating X% of the total software budget to this area in both 2013 and 2014.

Synopsis
This report presents the findings from a survey of 120 Brazilian enterprises regarding their Information and Communications Technology (ICT) investment trends. The survey investigates how Brazilian enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications, and consulting.
The survey investigates the core technologies that Brazilian enterprises are investing in, including business intelligence, mobility, green IT and virtualization, and cloud computing. The survey also highlights the approach adopted by enterprises in the Brazil to purchase technology. Through Kable’s survey, the report aims to provide better insight to ICT vendors and services providers when pitching their solutions to enterprises in the Brazil.
In particular, it provides an in-depth analysis of the following:
- Understand how ICT budgets are set to change in 2014 in terms of their overall size.
- Appreciate how IT budgets are allocated across the core elements of IT spend, including hardware, software, services, communications, and consulting.
- Learn how IT Brazilian Reals are being spent in areas such as the data centre, applications, IT management and the network.
- Gain an understanding regarding which ICT functions Brazilian enterprises are interested in outsourcing.
- Identify Brazilian enterprises’ investment priorities based on their budget allocations across core technology categories such as business intelligence, mobility, green IT and virtualization, and cloud computing.
- Learn about the drivers that are influencing Brazilian enterprises’ investments in each technology category.
- Establish how Brazilian enterprises’ IT budgets are currently allocated across various segments within a technology category.
- Gain insight into how Brazilian enterprises plan to change their ICT budget allocations across various segments within a technology category.
- Understand the vendor mindshare for various core and advanced technology categories.
- Provides insight into Brazilian enterprises’ preferred buying approaches.
- Comprehend the business and IT objectives that Brazilian enterprises are looking to achieve through their IT investment strategies.
- Understand the factors that are influencing Brazilian enterprises’ decision to select an ICT provider.

Reasons To Buy
- This report will help readers to understand how the Brazilian enterprise ICT landscape is set to change in 2014.
- Gain a view as to how ICT Brazilian Reals are being allocated in your target audience.
- The report covers a detailed breakdown of the opportunities within each of the core areas of ICT spend (hardware, software, IT services, telecommunications, and consulting.)
- The report will help users to gain a view of the current strategic objectives of Brazilian enterprises.
- The report will provide a detailed breakdown of the opportunities within selected technology categories (business intelligence, mobility, green IT and virtualization, and cloud computing).
- Understand the factors that are influencing Brazilian enterprises’ decision to select an ICT provider.
- Gain a view as to the business and IT objectives Brazilian enterprises are looking to achieve through their ICT investment strategies.

*** レポート目次(コンテンツ)***

1 Trends in ICT budgets
1.1 Introduction
1.2 Survey demographics
1.3 ICT budget changes
1.4 ICT budget allocation by core technology area
1.4.1 Hardware budget breakdown
1.4.2 Software budget breakdowns
1.4.3 Third party IT services expenditure
1.4.4 Telecommunications budget
1.5 ICT budget allocation by function
1.6 Outsourced IT functions
2 ICT investment priorities and vendor mindshare
2.1 Introduction
2.2 Core technology investment priorities
2.2.1 Business intelligence
2.2.2 Mobility
2.2.3 Green IT and virtualization
2.2.4 Cloud computing solutions
3 ICT procurement trends
3.1 Introduction
3.2 Purchasing channels
3.3 Business objectives influencing IT investment strategy
3.4 IT objectives influencing IT investment strategy
3.5 ICT provider selection
4 Summary
4.1 Rising consumer demand and emphasis on infrastructure development is driving Brazilian enterprises’ investment in ICT
5 Appendix
5.1 Definitions
5.2 Further reading
5.3 Contact the authors

Table 1: Brazilian enterprise ICT survey industry breakdown
Table 2: Brazilian enterprise ICT survey breakdown by size band (number of employees)
Table 3: Recent and expected ICT budget changes among Brazilian enterprises
Table 4: Brazilian enterprises' (external) ICT budget allocation, 2013 and 2014
Table 5: Brazilian enterprises' average hardware budget allocation
Table 6: Brazilian enterprises' average software budget allocation by technology
Table 7: Brazilian enterprises' average IT services budget allocation
Table 8: Brazilian enterprises' average IT consulting services budget allocation
Table 9: Brazilian enterprises' average telecommunications budget allocation
Table 10: Brazilian enterprises' ICT budget allocation by function, 2013 and 2014
Table 11: Outsourced IT functions - Brazilian enterprises' current and future outsourcing priorities
Table 12: Current and future investment priorities of Brazilian enterprises across core technologies
Table 13: Business intelligence - Brazilian enterprises' current and future investment priorities
Table 14: Business intelligence - vendor mindshare amongst Brazilian enterprises
Table 15: Mobility - Brazilian enterprises' current and future investment priorities
Table 16: Mobility - vendor mindshare amongst Brazilian enterprises
Table 17: Green IT and virtualization - Brazilian enterprises' current and future investment priorities
Table 18: Green IT and virtualization - vendor mindshare amongst Brazilian enterprises
Table 19: Cloud computing solutions - Brazilian enterprises' current and future investment priorities
Table 20: Cloud computing solutions - vendor mindshare amongst Brazilian enterprises
Table 21: Brazilian enterprises' preferred approach to buying technologies
Table 22: Business objectives which influence Brazilian enterprises' IT investment strategy
Table 23: IT objectives which influence Brazilian enterprises' IT investment strategy
Table 24: Factors influencing Brazilian enterprises' decision to choose an ICT provider

Figure 1: Brazilian enterprise ICT survey industry breakdown
Figure 2: Brazilian enterprise ICT survey breakdown by size band (number of employees)
Figure 3: Recent and expected ICT budget changes among Brazilian enterprises
Figure 4: Brazilian enterprises' (external) ICT budget allocation, 2013 and 2014
Figure 5: Brazilian enterprises' average hardware budget allocation
Figure 6: Brazilian enterprises' average software budget allocation by technology
Figure 7: Brazilian enterprises' average IT services budget allocation
Figure 8: Brazilian enterprises' average IT consulting services budget allocation
Figure 9: Brazilian enterprises' average telecommunications budget allocation
Figure 10: Brazilian enterprises' ICT budget allocation by function, 2013 and 2014
Figure 11: Outsourced IT functions - Brazilian enterprises' current and future outsourcing priorities
Figure 12: Current and future investment priorities of Brazilian enterprises across core technologies
Figure 13: Business intelligence - Brazilian enterprises' current and future investment priorities
Figure 14: Business intelligence - vendor mindshare amongst Brazilian enterprises
Figure 15: Mobility - Brazilian enterprises' current and future investment priorities
Figure 16: Mobility - vendor mindshare amongst Brazilian enterprises
Figure 17: Green IT and virtualization - Brazilian enterprises' current and future investment priorities
Figure 18: Green IT and virtualization - vendor mindshare amongst Brazilian enterprises
Figure 19: Cloud computing solutions - Brazilian enterprises' current and future investment priorities
Figure 20: Cloud computing solutions - vendor mindshare amongst Brazilian enterprises
Figure 21: Brazilian enterprises' preferred approach to buying technologies
Figure 22: Business objectives which influence Brazilian enterprises' IT investment strategy
Figure 23: IT objectives which influence Brazilian enterprises' IT investment strategy
Figure 24: Factors influencing Brazilian enterprises' decision to choose an ICT provider

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※当市場調査資料(KG0127CI )"ブラジルにおける企業のICT投資動向(~2015)" (英文:ICT investment trends in Brazil - Enterprise ICT spending patterns through to the end of 2015)はKable社が調査・発行しており、H&Iグローバルリサーチが販売します。


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