世界の家畜モニタリング市場(~2026年):提供別、家畜種類別、用途別(ミルク採取、給餌、繁殖、行動モニタリング・管理)、農場規模別、地域別

調査会社MarketsandMarkets社が発行したリサーチレポート(データ管理コード:SE4922)
◆英語タイトル:Livestock Monitoring Market with COVID-19 Impact Analysis by Offering, Livestock Type, Application (Milk Harvesting, Feeding, Breeding, Behavior Monitoring & Control), Farm Size, Application, Geography - Global Forecast to 2026
◆発行会社/調査会社:MarketsandMarkets
◆商品コード:SE4922
◆発行日:2021年3月29日
◆調査対象地域:グローバル
◆産業分野:IT
◆ページ数:247
◆レポート言語:英語
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★グローバルリサーチ資料[世界の家畜モニタリング市場(~2026年):提供別、家畜種類別、用途別(ミルク採取、給餌、繁殖、行動モニタリング・管理)、農場規模別、地域別]についてメールでお問い合わせはこちら
マーケッツアンドマーケッツ社は、世界の家畜モニタリング市場規模が2021年14億ドルから2026年23億ドルまで、年平均10.4%成長すると予測しています。本調査資料では、家畜モニタリングの世界市場について調査・分析し、イントロダクション、調査手法、エグゼクティブサマリー、プレミアムインサイト、市場概要、提供別(ハードウェア、ソフトウェア、サービス)分析、家畜種類別(牛、家禽、豚、馬、その他)分析、農場規模別(小型、中型)分析、用途別(ミルク採取管理、繁殖管理、給餌管理、熱ストレス管理、快適さ管理)分析、地域別分析、競争状況、企業情報などを掲載しています。
・イントロダクション
・調査手法
・エグゼクティブサマリー
・プレミアムインサイト
・市場概要
・世界の家畜モニタリング市場規模:提供別(ハードウェア、ソフトウェア、サービス)
・世界の家畜モニタリング市場規模:家畜種類別(牛、家禽、豚、馬、その他)
・世界の家畜モニタリング市場規模:農場規模別(小型、中型)
・世界の家畜モニタリング市場規模:用途別(ミルク採取管理、繁殖管理、給餌管理、熱ストレス管理、快適さ管理)
・世界の家畜モニタリング市場規模:地域別
・競争状況
・企業情報
*** レポート概要(サマリー)***

“The overall livestock monitoring market is expected to grow from USD 1.4 billion in 2021 to USD 2.3 billion by 2026; it is expected to grow at a CAGR of 10.4% during 2021–2026.”
Key factors fueling this market’s growth include livestock monitoring and disease detection; increasing adoption of IoT and AI by dairy farmers; and substantial cost-saving associated with livestock monitoring management industry. Growing population of cattle with increasing dairy farms and increasing adoption of livestock monitoring technology in developing countries create a strong demand for livestock monitoring in the midst of COVID-19. However, high technological cost and limited technical knowledge and skills of farmers restrains the market growth.

“Behavior Monitoring & Control application to hold largest share of livestock monitoring market by 2026”
The livestock monitoring market for behavior monitoring & control application is expected to hold the largest share during the forecast period, mainly due to the increasing adoption of hardware devices such as sensors, RFID tags & readers, and livestock RFID active collars for early detection of disease in livestock, management of herd, and identification and tracking of livestock. Increasing awareness among owners regarding livestock monitoring technology along with the increasing popularity of software solutions for animal behavior and health monitoring is fueling market for this application.

“Europe to be largest market for livestock monitoring by 2026”
Europe is expected to hold the largest share of the livestock monitoring market during the forecast period. Europe is expected to offer a huge platform for potential growth of the livestock monitoring market. The already existing infrastructure of modern telecommunication offers great potential for the growth of the livestock monitoring market in Europe.

Breakdown of Profiles of Primary Participants:
• By Company Type: Tier 1 – 45%, Tier 2 – 30%, and Tier 3 – 25%
• By Designation: C-level Executives – 30%, Directors – 25%, and Others – 45%
• By Region: North America – 45%, Europe – 30%, APAC – 20%, and RoW – 5%

Major Players Profiled:
• GEA Farm Technologies (Germany)
• DeLaval (Sweden)
• Afimilk Ltd. (Israel)
• BouMatic, LLC (US)
• Merck Animal Health (US)
• Dairymaster Ltd. (Ireland)
• Lely International NV (Netherlands)
• Fancom BV (Netherlands)
• Fullwood Packo Ltd. (UK)
• Nedap NV (Netherlands)

Research Coverage
This report offers detailed insights into the Livestock monitoring market by offering, which is further classified into hardware, software, and services. Based on livestock type, the market is segmented into cattle (dairy and beef), poultry, swine, equine, and others (sheep, goat, and deer). By application, the livestock monitoring market is segmented into milk harvesting management, breeding management, feeding management, heat stress management, animal comfort management, behavior monitoring & control, and others (calf management, genetic management, cattle sorting, weighing, data analysis, decision support, and financial management). By farm size, the Livestock monitoring market is classified into small, mid-sized, and large. The study also forecasts the size of the market based on 4 regions—North America, Europe, APAC, and RoW.

Reasons to Buy the Report
The report would help market leaders/new entrants in the following ways:
1. This report segments the Livestock monitoring market comprehensively and provides the closest approximations of the overall and segment-based market sizes across different offerings, farm sizes, livestock types, applications, and regions.
2. The report would help stakeholders understand the pulse of the market and provide them with information on key drivers, restraints, challenges, and opportunities influencing the market growth.
3. This report would help stakeholders understand their competitors better and gain more insights to enhance their market position. The Competitive Landscape section includes the competitive analysis of top players, as well as strategies such as product launches and developments, acquisitions, collaborations, agreements, partnerships, and expansions adopted by major market players.

*** レポート目次(コンテンツ)***

1 INTRODUCTION 31
1.1 STUDY OBJECTIVES 31
1.2 MARKET DEFINITION AND SCOPE 32
1.2.1 INCLUSIONS AND EXCLUSIONS 32
1.3 STUDY SCOPE 33
FIGURE 1 LIVESTOCK MONITORING MARKET: SEGMENTATION 33
1.3.1 GEOGRAPHIC SCOPE 33
1.3.2 YEARS CONSIDERED 34
1.4 CURRENCY 34
1.5 VOLUME UNIT CONSIDERED 34
1.6 LIMITATIONS 35
1.7 STAKEHOLDERS 35
1.8 SUMMARY OF CHANGES 36
2 RESEARCH METHODOLOGY 37
2.1 RESEARCH DATA 37
FIGURE 2 LIVESTOCK MONITORING MARKET: RESEARCH DESIGN 37
2.1.1 SECONDARY DATA 38
2.1.1.1 Major secondary sources 38
2.1.1.2 Secondary sources 38
2.1.2 PRIMARY DATA 39
2.1.2.1 Primary interviews with experts 39
2.1.2.2 Key data from primary sources 40
2.1.2.3 Key industry insights 41
2.1.2.4 Breakdown of primaries 42
2.1.3 SECONDARY AND PRIMARY RESEARCH 43
2.2 MARKET SIZE ESTIMATION 44
FIGURE 3 RESEARCH FLOW OF MARKET SIZE ESTIMATION 44
2.2.1 BOTTOM-UP APPROACH 44
2.2.1.1 Estimating market size by bottom-up approach (demand side) 45
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 45
2.2.2 TOP-DOWN APPROACH 46
2.2.2.1 Estimating market size by top-down approach (Supply side) 46
FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 46
FIGURE 6 MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 2 (SUPPLY SIDE)—REVENUE GENERATED FROM LIVESTOCK MONITORING SOLUTIONS 47
FIGURE 7 MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 2 (SUPPLY SIDE)—ILLUSTRATION OF REVENUE ESTIMATION FOR COMPANIES IN LIVESTOCK MONITORING MARKET 48
2.2.3 MARKET PROJECTIONS 48
2.3 MARKET BREAKDOWN AND DATA TRIANGULATION 49
FIGURE 8 DATA TRIANGULATION 49
2.4 RESEARCH ASSUMPTIONS 50
FIGURE 9 ASSUMPTIONS FOR STUDY 50
2.5 RISK ASSESSMENT 51
FIGURE 10 LIMITATIONS & ASSOCIATED RISKS 51
3 EXECUTIVE SUMMARY 52
FIGURE 11 SCENARIOS IN TERMS OF RECOVERY OF GLOBAL ECONOMY 53
3.1 REALISTIC SCENARIO 54
3.2 OPTIMISTIC SCENARIO 54
3.3 PESSIMISTIC SCENARIO 54
FIGURE 12 LIVESTOCK MONITORING MARKET: GROWTH PROJECTION BY ADOPTING REALISTIC, OPTIMISTIC, AND PESSIMISTIC SCENARIOS 55
FIGURE 13 HARDWARE OFFERINGS TO HOLD LARGEST SIZE OF LIVESTOCK MONITORING MARKET DURING FORECAST PERIOD 55
FIGURE 14 LIVESTOCK MONITORING MARKET, BY LIVESTOCK TYPE, 2021 VS. 2026 56
FIGURE 15 LIVESTOCK MONITORING MARKET FOR FEEDING MANAGEMENT APPLICATION TO REGISTER HIGHEST CAGR FROM 2021 TO 2026 57
FIGURE 16 LIVESTOCK MONITORING MARKET IN APAC TO EXHIBIT HIGHEST GROWTH RATE DURING FORECAST PERIOD 58
4 PREMIUM INSIGHTS 59
4.1 ATTRACTIVE OPPORTUNITIES IN LIVESTOCK MONITORING MARKET 59
FIGURE 17 INCREASING ADOPTION OF IOT AND AI BY FARMERS TO BOOST LIVESTOCK MONITORING MARKET GROWTH DURING FORECAST PERIOD 59
4.2 LIVESTOCK MONITORING MARKET, BY OFFERING 59
FIGURE 18 SOFTWARE SEGMENT TO REGISTER HIGHEST CAGR FROM 2021 TO 2026 59
4.3 LIVESTOCK MONITORING MARKET, BY APPLICATION 60
FIGURE 19 BEHAVIOR MONITORING & CONTROL APPLICATION TO HOLD LARGEST SHARE OF LIVESTOCK MONITORING MARKET BY 2026 60
4.4 LIVESTOCK MONITORING MARKET IN EUROPE, BY APPLICATION AND COUNTRY 60
FIGURE 20 BEHAVIOR MONITORING & CONTROL APPLICATION SEGMENT AND
GERMANY HELD LARGEST SHARES OF EUROPE LIVESTOCK MONITORING MARKET IN 2020 60
4.5 LIVESTOCK MONITORING MARKET, BY COUNTRY 61
FIGURE 21 LIVESTOCK MONITORING MARKET IN INDIA TO EXHIBIT HIGHEST CAGR FROM 2021 TO 2026 61
5 MARKET OVERVIEW 62
5.1 INTRODUCTION 62
5.2 MARKET DYNAMICS 62
FIGURE 22 IMPACT OF DRIVERS AND OPPORTUNITIES ON LIVESTOCK
MONITORING MARKET 62
FIGURE 23 IMPACT OF CHALLENGES AND RESTRAINTS ON LIVESTOCK
MONITORING MARKET 63
5.2.1 DRIVERS 63
5.2.1.1 Growing focus on livestock monitoring and disease detection 63
5.2.1.2 Increasing adoption of advanced technologies such as IoT and AI by dairy farmers 64
FIGURE 24 IOT MARKET FOR LIVESTOCK MONITORING, 2017–2024 (USD MILLION) 64
5.2.1.3 Substantial cost saving achieved through adoption of advanced livestock monitoring products 65
5.2.2 RESTRAINTS 65
5.2.2.1 High cost of livestock monitoring solutions 65
5.2.2.2 Limited skillsets and technology understanding among farmers 66
5.2.3 OPPORTUNITIES 66
5.2.3.1 Rise in number of dairy farms and cattle population 66
FIGURE 25 GLOBAL POPULATION OF CATTLE, SHEEP, AND GOATS,
2014–2020 (MILLION INDIVIDUALS) 66
5.2.3.2 Increasing adoption of livestock monitoring technology in developing countries 67
5.2.4 CHALLENGES 67
5.2.4.1 Stringent regulations and trade barriers 67
5.2.4.2 Environmental concerns and global warming 68
5.3 VALUE CHAIN ANALYSIS 68
FIGURE 26 VALUE CHAIN ANALYSIS: MOST VALUE ADDED BY OEMS AND SYSTEM INTEGRATORS 68
5.4 PORTER’S FIVE FORCES ANALYSIS 69
TABLE 1 IMPACT OF EACH FORCE ON LIVESTOCK MONITORING MARKET 70
5.5 AVERAGE SELLING PRICE ANALYSIS 70
TABLE 2 FEW LIVESTOCK MONITORING SOLUTIONS AND THEIR COST 70
TABLE 3 AVERAGE SELLING PRICE OF LIVESTOCK MONITORING SOLUTIONS 71
FIGURE 27 ASP TREND FOR RFID TAGS ADOPTED IN LIVESTOCK MONITORING INDUSTRY 71
5.6 TRADE ANALYSIS 72
5.6.1 IMPORT SCENARIO OF LIVE ANIMALS 72
TABLE 4 IMPORT DATA OF LIVE ANIMALS, BY COUNTRY, 2015–2019 (USD MILLION) 72
5.6.2 EXPORT SCENARIO OF LIVE ANIMALS 72
TABLE 5 EXPORT DATA OF LIVE ANIMALS, BY COUNTRY, 2015–2019 (USD MILLION) 73
5.7 REVENUE SHIFT & NEW REVENUE POCKETS FOR LIVESTOCK MONITORING MARKET 73
FIGURE 28 REVENUE SHIFT IN LIVESTOCK MONITORING MARKET 73
5.8 LIVESTOCK MONITORING ECOSYSTEM 74
FIGURE 29 LIVESTOCK MONITORING ECOSYSTEM 74
5.9 CASE STUDY ANALYSIS 74
5.9.1 GHANA: RANCHERS REMOTELY MONITORING THEIR LIVESTOCK USING SOLUTIONS PROVIDED BY LATIUM 74
5.9.2 COSTA VIEW FARMS IMPROVED BREEDING RATE IN DAIRY COWS
BY ADOPTING LIVESTOCK MONITORING SOLUTION OFFERED BY ALLFLEX (US) 75
5.9.3 CONNECTERRA’S (NETHERLANDS) AI-BASED SOLUTION IMPROVING
FARM PRODUCTIVITY IN INDIVIDUAL FARM IN US 75
5.10 PATENT ANALYSIS 76
5.10.1 PATENT REGISTRATIONS, 2017–2020 76
TABLE 6 SOME PATENT REGISTRATIONS, 2017–2020 76
5.10.2 LIVESTOCK MONITORING: PATENT ANALYSIS 76
5.10.2.1 Methodology 77
5.10.2.2 Document Type 77
TABLE 7 PATENTS FILED 77
FIGURE 30 PATENTS FILED FROM 2017 TO 2020 77
FIGURE 31 PUBLICATION TRENDS, 2017–2020 78
5.10.2.3 Insight 78
5.10.2.4 Allflex (US) 78
TABLE 8 LIST OF ALLFLEX’S PATENTS 78
5.11 TECHNOLOGY TRENDS 79
5.11.1 KEY TECHNOLOGIES 79
5.11.1.1 Implementation of AI and blockchain 79
5.11.2 ADJACENT TECHNOLOGIES 79
5.11.2.1 Body conditioning scoring (BCS) systems 79
5.11.2.2 Agriculture drone 79
5.12 TARIFF AND REGULATIONS 80
5.12.1 TARIFFS 80
TABLE 9 MFN TARIFFS FOR LIVE ANIMALS EXPORTED BY FRANCE 80
TABLE 10 MFN TARIFFS FOR LIVE ANIMALS IMPORTS BY US 80
5.12.2 NEGATIVE IMPACT OF TARIFFS ON LIVESTOCK MARKET 81
5.13 GOVERNMENT REGULATIONS AND STANDARDS 81
5.13.1 GOVERNMENT REGULATIONS 81
5.13.2 STANDARDS 82
5.13.2.1 International organization for standardization (ISO) 82
5.13.2.2 International electronics symposium (IES) 82
6 LIVESTOCK MONITORING MARKET, BY OFFERING 83
6.1 INTRODUCTION 84
FIGURE 32 LIVESTOCK MONITORING MARKET FOR SOFTWARE EXPECTED TO GROW AT HIGHEST CAGR FROM 2021 TO 2026 84
TABLE 11 LIVESTOCK MONITORING MARKET, BY OFFERING,
2018–2020 (USD MILLION) 84
TABLE 12 LIVESTOCK MONITORING MARKET, BY OFFERING,
2021–2026 (USD MILLION) 85
6.2 HARDWARE 85
TABLE 13 LIVESTOCK MONITORING MARKET, BY HARDWARE,
2018–2020 (USD MILLION) 86
TABLE 14 LIVESTOCK MONITORING MARKET, BY HARDWARE,
2021–2026 (USD MILLION) 86
TABLE 15 LIVESTOCK MONITORING MARKET FOR HARDWARE, BY REGION,
2018–2020 (USD MILLION) 86
TABLE 16 LIVESTOCK MONITORING MARKET FOR HARDWARE, BY REGION,
2021–2026 (USD MILLION) 87
TABLE 17 LIVESTOCK MONITORING MARKET FOR HARDWARE IN NORTH AMERICA,
BY COUNTRY, 2018–2020 (USD MILLION) 87
TABLE 18 LIVESTOCK MONITORING MARKET FOR HARDWARE IN NORTH AMERICA,
BY COUNTRY, 2021–2026 (USD MILLION) 87
TABLE 19 LIVESTOCK MONITORING MARKET FOR HARDWARE IN EUROPE, BY COUNTRY, 2018–2020 (USD MILLION) 88
TABLE 20 LIVESTOCK MONITORING MARKET FOR HARDWARE IN EUROPE, BY COUNTRY, 2021–2026 (USD MILLION) 88
TABLE 21 LIVESTOCK MONITORING MARKET FOR HARDWARE IN APAC, BY COUNTRY, 2018–2020 (USD MILLION) 88
TABLE 22 LIVESTOCK MONITORING MARKET FOR HARDWARE IN APAC, BY COUNTRY, 2021–2026 (USD MILLION) 89
TABLE 23 LIVESTOCK MONITORING MARKET FOR HARDWARE IN ROW, BY REGION, 2018–2020 (USD MILLION) 89
TABLE 24 LIVESTOCK MONITORING MARKET FOR HARDWARE IN ROW, BY REGION, 2021–2026 (USD MILLION) 89
6.2.1 RFID TAGS & READERS 90
6.2.1.1 Large and mid-sized farms to generate substantial demand for active RFID tags 90
FIGURE 33 GLOBAL SHIPMENT OF RFID TAGS, 2019–2026 (MILLION UNITS) 90
6.2.2 SENSORS 90
6.2.2.1 Sensors are likely to be highly adopted for various livestock monitoring applications 90
TABLE 25 LIVESTOCK MONITORING MARKET FOR SENSORS, BY TYPE,
2018–2020 (USD MILLION) 91
TABLE 26 LIVESTOCK MONITORING MARKET FOR SENSORS, BY TYPE,
2021–2026 (USD MILLION) 91
6.2.2.2 Temperature sensors 91
6.2.2.3 Accelerometer sensors 91
6.2.2.4 Motion sensors 92
6.2.2.5 Environmental humidity sensors 92
6.2.2.6 Others 92
6.2.3 CAMERAS 92
6.2.3.1 Growing awareness among landowners for remote monitoring of livestock expected to boost demand for cameras 92
6.2.4 GPS 92
6.2.4.1 GPS monitoring devices help to monitor spatial movements and activities in farms 92
6.2.5 OTHERS 93

6.3 SOFTWARE 93
TABLE 27 LIVESTOCK MONITORING MARKET, BY SOFTWARE,
2018–2020 (USD MILLION) 93
TABLE 28 LIVESTOCK MONITORING MARKET, BY SOFTWARE,
2021–2026 (USD MILLION) 94
FIGURE 34 AI & DATA ANALYTICS EXPECTED TO GROW AT HIGHEST CAGR
FROM 2021 TO 2026 94
TABLE 29 LIVESTOCK MONITORING MARKET FOR SOFTWARE, BY REGION,
2018–2020 (USD MILLION) 94
TABLE 30 LIVESTOCK MONITORING MARKET FOR SOFTWARE, BY REGION,
2021–2026 (USD MILLION) 95
TABLE 31 LIVESTOCK MONITORING MARKET FOR SOFTWARE IN NORTH AMERICA,
BY COUNTRY, 2018–2020 (USD MILLION) 95
TABLE 32 LIVESTOCK MONITORING MARKET FOR SOFTWARE IN NORTH AMERICA,
BY COUNTRY, 2021–2026 (USD MILLION) 95
TABLE 33 LIVESTOCK MONITORING MARKET FOR SOFTWARE IN EUROPE, BY COUNTRY, 2018–2020 (USD MILLION) 96
TABLE 34 LIVESTOCK MONITORING MARKET FOR SOFTWARE IN EUROPE, BY COUNTRY, 2021–2026 (USD MILLION) 96
TABLE 35 LIVESTOCK MONITORING MARKET FOR SOFTWARE IN APAC, BY COUNTRY, 2018–2020 (USD MILLION) 97
TABLE 36 LIVESTOCK MONITORING MARKET FOR SOFTWARE IN APAC, BY COUNTRY, 2021–2026 (USD MILLION) 97
TABLE 37 LIVESTOCK MONITORING MARKET FOR SOFTWARE IN ROW, BY REGION, 2018–2020 (USD MILLION) 97
TABLE 38 LIVESTOCK MONITORING MARKET FOR SOFTWARE IN ROW, BY REGION, 2021–2026 (USD MILLION) 98
6.3.1 CLOUD-BASED 98
6.3.1.1 Cloud-based software solutions are flexible, accessible, and affordable 98
6.3.2 ON-PREMISES 98
6.3.2.1 On-premises software can reuse existing servers while migrating or upgrading from one system to another 98
6.3.3 AI & DATA ANALYTICS 99
6.3.3.1 AI & data analytics are used by farm owners to make informed decisions pertaining to health of animals 99
6.4 SERVICES 99
FIGURE 35 INTEGRATION & DEPLOYMENT SERVICE EXPECTED TO GROW AT HIGHEST CAGR FROM 2021 TO 2026 99
TABLE 39 LIVESTOCK MONITORING MARKET, BY SERVICE, 2018–2020 (USD MILLION) 100
TABLE 40 LIVESTOCK MONITORING MARKET, BY SERVICE, 2021–2026 (USD MILLION) 100
TABLE 41 LIVESTOCK MONITORING MARKET FOR SERVICES, BY REGION,
2018–2020 (USD MILLION) 100
TABLE 42 LIVESTOCK MONITORING MARKET FOR SERVICES, BY REGION,
2021–2026 (USD MILLION) 101
TABLE 43 LIVESTOCK MONITORING MARKET FOR SERVICES IN NORTH AMERICA,
BY COUNTRY, 2018–2020 (USD MILLION) 101
TABLE 44 LIVESTOCK MONITORING MARKET FOR SERVICES IN NORTH AMERICA,
BY COUNTRY, 2021–2026 (USD MILLION) 101
TABLE 45 LIVESTOCK MONITORING MARKET FOR SERVICES IN EUROPE, BY COUNTRY, 2018–2020 (USD MILLION) 102
TABLE 46 LIVESTOCK MONITORING MARKET FOR SERVICES IN EUROPE, BY COUNTRY, 2021–2026 (USD MILLION) 102
TABLE 47 LIVESTOCK MONITORING MARKET FOR SERVICES IN APAC, BY COUNTRY, 2018–2020 (USD MILLION) 103
TABLE 48 LIVESTOCK MONITORING MARKET FOR SERVICES IN APAC, BY COUNTRY, 2021–2026 (USD MILLION) 103
TABLE 49 LIVESTOCK MONITORING MARKET FOR SERVICES IN ROW, BY REGION, 2018–2020 (USD MILLION) 103
TABLE 50 LIVESTOCK MONITORING MARKET FOR SERVICES IN ROW, BY REGION, 2021–2026 (USD MILLION) 104
6.4.1 INSTALLATION & DEPLOYMENT SERVICES 104
6.4.1.1 Installation and deployment services held largest share of livestock monitoring services market in 2020 104
6.4.2 MANAGED SERVICES 104
6.4.2.1 Managed services are provided by third-party vendors who help in management of livestock monitoring activities 104
6.4.3 MAINTENANCE & SUPPORT SERVICES 105
6.4.3.1 High deployment of software solutions and hardware equipment to boost demand for maintenance and support services 105
7 LIVESTOCK MONITORING MARKET, BY LIVESTOCK TYPE 106
7.1 INTRODUCTION 107
FIGURE 36 CATTLE SEGMENT TO CONTINUE TO ACCOUNT FOR LARGEST SIZE OF LIVESTOCK MONITORING MARKET DURING FORECAST PERIOD 107
TABLE 51 LIVESTOCK MONITORING MARKET, BY LIVESTOCK TYPE,
2018–2020 (USD MILLION) 107
TABLE 52 LIVESTOCK MONITORING MARKET, BY LIVESTOCK TYPE,
2021–2026 (USD MILLION) 108
7.2 CATTLE 108
TABLE 53 LIVESTOCK MONITORING MARKET FOR CATTLE, BY OFFERING,
2018–2020 (USD MILLION) 108
TABLE 54 LIVESTOCK MONITORING MARKET FOR CATTLE, BY OFFERING,
2021–2026 (USD MILLION) 109
TABLE 55 LIVESTOCK MONITORING MARKET FOR CATTLE, BY TYPE,
2018–2020 (USD MILLION) 109
TABLE 56 LIVESTOCK MONITORING MARKET FOR CATTLE, BY TYPE,
2021–2026 (USD MILLION) 109
7.2.1 DAIRY 110
7.2.1.1 High demand for dairy products boosts adoption of livestock monitoring in dairy cattle farms 110
7.2.2 BEEF 110
7.2.2.1 Need to monitor health and weight changes of beef cattle to propel demand for livestock monitoring solutions in beef cattle farms 110

7.3 POULTRY 110
7.3.1 NEED TO MAINTAIN HEALTH OF POULTRY BIRDS INCREASES DEMAND FOR LIVESTOCK MONITORING SOLUTIONS 110
TABLE 57 LIVESTOCK MONITORING MARKET FOR POULTRY, BY OFFERING,
2018–2020 (USD MILLION) 111
TABLE 58 LIVESTOCK MONITORING MARKET FOR POULTRY, BY OFFERING,
2021–2026 (USD MILLION) 111
7.4 SWINE 111
7.4.1 LIVESTOCK MONITORING SOLUTIONS ARE MAINLY USED TO MONITOR SWINE HEALTH AND BODY TEMPERATURE ACROSS SWINE FARMS 111
TABLE 59 LIVESTOCK MONITORING MARKET FOR SWINE, BY OFFERING,
2018–2020 (USD MILLION) 112
TABLE 60 LIVESTOCK MONITORING MARKET FOR SWINE, BY OFFERING,
2021–2026 (USD MILLION) 112
7.5 EQUINE 112
7.5.1 LIVESTOCK MONITORING SOLUTIONS ARE MAINLY USED FOR FEED MONITORING AND WASTE MANAGEMENT IN EQUINE FARMS 112
TABLE 61 LIVESTOCK MONITORING MARKET FOR EQUINE, BY OFFERING,
2018–2020 (USD MILLION) 113
TABLE 62 LIVESTOCK MONITORING MARKET FOR EQUINE, BY OFFERING,
2021–2026 (USD MILLION) 113
7.6 OTHERS 113
TABLE 63 LIVESTOCK MONITORING MARKET FOR OTHER LIVESTOCK TYPES,
BY OFFERING, 2018–2020 (USD MILLION) 113
TABLE 64 LIVESTOCK MONITORING MARKET FOR OTHER LIVESTOCK TYPES,
BY OFFERING, 2021–2026 (USD MILLION) 114
8 LIVESTOCK MONITORING MARKET, BY FARM SIZE 115
8.1 INTRODUCTION 116
FIGURE 37 LIVESTOCK MONITORING MARKET FOR SMALL FARMS TO GROW AT HIGHEST CAGR FROM 2021 TO 2026 116
TABLE 65 LIVESTOCK MONITORING MARKET, BY FARM SIZE,
2018–2020 (USD MILLION) 116
TABLE 66 LIVESTOCK MONITORING MARKET, BY FARM SIZE,
2021–2026 (USD MILLION) 117
8.2 SMALL FARMS 117
8.2.1 SMALL FARMS TO WITNESS HIGHEST GROWTH RATE DURING
FORECAST PERIOD 117
TABLE 67 LIVESTOCK MONITORING MARKET FOR SMALL FARMS, BY REGION,
2018–2020 (USD MILLION) 118
TABLE 68 LIVESTOCK MONITORING MARKET FOR SMALL FARMS, BY REGION,
2021–2026 (USD MILLION) 118
8.3 MED-SIZED FARMS 118
8.3.1 NEW MID-SIZED FARMS OWNERS ARE CONSTANTLY ADOPTING MONITORING SOLUTIONS 118
TABLE 69 LIVESTOCK MONITORING MARKET FOR MID-SIZED FARMS, BY REGION, 2018–2020 (USD MILLION) 119
TABLE 70 LIVESTOCK MONITORING MARKET FOR MID-SIZED FARMS, BY REGION, 2021–2026 (USD MILLION) 119
8.3.2 LARGE FARMS TO CONTINUE TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD 119
TABLE 71 LIVESTOCK MONITORING MARKET FOR LARGE FARMS, BY REGION,
2018–2020 (USD MILLION) 120
TABLE 72 LIVESTOCK MONITORING MARKET FOR LARGE FARMS, BY REGION,
2021–2026 (USD MILLION) 120
9 LIVESTOCK MONITORING MARKET, BY APPLICATION 121
9.1 INTRODUCTION 122
FIGURE 38 LIVESTOCK MONITORING MARKET FOR FEEDING MANAGEMENT TO GROW AT HIGHEST CAGR FROM 2021 TO 2026 122
TABLE 73 LIVESTOCK MONITORING MARKET, BY APPLICATION,
2018–2020 (USD MILLION) 122
TABLE 74 LIVESTOCK MONITORING MARKET, BY APPLICATION,
2021–2026 (USD MILLION) 123
9.2 MILK HARVESTING MANAGEMENT 123
9.2.1 RISING DEPLOYMENT OF AUTOMATED MILKING SYSTEMS IN DAIRY FARMS TO PROPEL DEMAND FOR MILK HARVESTING MANAGEMENT 123
TABLE 75 LIVESTOCK MONITORING MARKET FOR MILK HARVESTING MANAGEMENT,
BY REGION, 2018–2020 (USD MILLION) 124
TABLE 76 LIVESTOCK MONITORING MARKET FOR MILK HARVESTING MANAGEMENT,
BY REGION, 2021–2026 (USD MILLION) 124
9.3 BREEDING MANAGEMENT 125
9.3.1 HIGH DAIRY CATTLE REPRODUCTION TO DRIVE DEMAND FOR LIVESTOCK MONITORING SOLUTIONS FOR BREEDING MANAGEMENT 125
TABLE 77 LIVESTOCK MONITORING MARKET FOR BREEDING MANAGEMENT,
BY REGION, 2018–2020 (USD MILLION) 125
TABLE 78 LIVESTOCK MONITORING MARKET FOR BREEDING MANAGEMENT,
BY REGION, 2021–2026 (USD MILLION) 126
9.4 FEEDING MANAGEMENT 126
9.4.1 INCREASING AWARENESS AMONG DAIRY FARM OWNERS FOR CORRECT DIET FORMULATION TO INCREASE DEMAND FOR FEEDING MANAGEMENT 126
TABLE 79 LIVESTOCK MONITORING MARKET FOR FEEDING MANAGEMENT, BY REGION, 2018–2020 (USD MILLION) 126
TABLE 80 LIVESTOCK MONITORING MARKET FOR FEEDING MANAGEMENT, BY REGION, 2021–2026 (USD MILLION) 127
9.5 HEAT STRESS MANAGEMENT 127
9.5.1 NEED TO ENSURE OPTIMAL MILK PRODUCTION AND FETAL DEVELOPMENT IN CATTLE TO BOOST DEMAND FOR HEAT STRESS MANAGEMENT 127
TABLE 81 LIVESTOCK MONITORING MARKET FOR HEAT STRESS MANAGEMENT,
BY REGION, 2018–2020 (USD MILLION) 128
TABLE 82 LIVESTOCK MONITORING MARKET FOR HEAT STRESS MANAGEMENT,
BY REGION, 2021–2026 (USD MILLION) 128

9.6 ANIMAL COMFORT MANAGEMENT 129
9.6.1 INCREASING AWARENESS REGARDING NED FOR COMFORT FOR MAINTAINING HEALTH AMONG DAIRY FARM OWNERS TO GENERATE DEMAND FOR ANIMAL COMFORT MANAGEMENT SOLUTIONS 129
FIGURE 39 LIVESTOCK MONITORING MARKET FOR ANIMAL COMFORT MANAGEMENT IN APAC TO GROW AT HIGHEST CAGR FROM 2021 TO 2026 130
TABLE 83 LIVESTOCK MONITORING MARKET FOR ANIMAL COMFORT MANAGEMENT,
BY REGION, 2018–2020 (USD MILLION) 130
TABLE 84 LIVESTOCK MONITORING MARKET FOR ANIMAL COMFORT MANAGEMENT,
BY REGION, 2021–2026 (USD MILLION) 130
9.7 BEHAVIOR MONITORING & CONTROL 131
9.7.1 ELEVATING AWARENESS REGARDING IMPORTANCE OF ANIMAL BEHAVIOR TO BOOST DEMAND FOR MONITORING SOLUTIONS 131
TABLE 85 LIVESTOCK MONITORING MARKET FOR BEHAVIOR MONITORING & CONTROL, BY REGION, 2018–2020 (USD MILLION) 131
TABLE 86 LIVESTOCK MONITORING MARKET FOR BEHAVIOR MONITORING & CONTROL, BY REGION, 2021–2026 (USD MILLION) 131
9.8 OTHERS 132
TABLE 87 LIVESTOCK MONITORING MARKET FOR OTHER APPLICATIONS, BY REGION, 2018–2020 (USD MILLION) 132
TABLE 88 LIVESTOCK MONITORING MARKET FOR OTHER APPLICATIONS, BY REGION, 2021–2026 (USD MILLION) 132
10 GEOGRAPHIC ANALYSIS 133
10.1 INTRODUCTION 134
FIGURE 40 GEOGRAPHIC SNAPSHOT: LIVESTOCK MONITORING MARKET IN APAC TO WITNESS HIGHEST CAGR FROM 2021 TO 2026 134
FIGURE 41 EUROPE TO LEAD OVERALL LIVESTOCK MONITORING MARKET DURING FORECAST PERIOD 135
TABLE 89 LIVESTOCK MONITORING MARKET, BY REGION, 2018–2020 (USD MILLION) 135
TABLE 90 LIVESTOCK MONITORING MARKET, BY REGION, 2021–2026 (USD MILLION) 135
10.2 NORTH AMERICA 136
FIGURE 42 SNAPSHOT: LIVESTOCK MONITORING MARKET IN NORTH AMERICA 137
TABLE 91 LIVESTOCK MONITORING MARKET IN NORTH AMERICA, BY OFFERING, 2018–2020 (USD MILLION) 137
TABLE 92 LIVESTOCK MONITORING MARKET IN NORTH AMERICA, BY OFFERING, 2021–2026 (USD MILLION) 138
TABLE 93 LIVESTOCK MONITORING MARKET IN NORTH AMERICA, BY FARM SIZE, 2018–2020 (USD MILLION) 138
TABLE 94 LIVESTOCK MONITORING MARKET IN NORTH AMERICA, BY FARM SIZE, 2021–2026 (USD MILLION) 138
TABLE 95 LIVESTOCK MONITORING MARKET IN NORTH AMERICA, BY APPLICATION, 2018–2020 (USD MILLION) 139
TABLE 96 LIVESTOCK MONITORING MARKET IN NORTH AMERICA, BY APPLICATION, 2021–2026 (USD MILLION) 139
TABLE 97 LIVESTOCK MONITORING MARKET IN NORTH AMERICA, BY COUNTRY,
2018–2020 (USD MILLION) 140
TABLE 98 LIVESTOCK MONITORING MARKET IN NORTH AMERICA, BY COUNTRY,
2021–2026 (USD MILLION) 140
10.2.1 US 140
10.2.1.1 US to remain largest market for livestock monitoring in North America 140
TABLE 99 LIVESTOCK MONITORING MARKET IN US, BY OFFERING,
2018–2020 (USD MILLION) 141
TABLE 100 LIVESTOCK MONITORING MARKET IN US, BY OFFERING,
2021–2026 (USD MILLION) 141
10.2.2 CANADA 142
10.2.2.1 Substantial demand for dairy and beef products fuels demand for livestock monitoring solutions in Canada 142
TABLE 101 LIVESTOCK MONITORING MARKET IN CANADA, BY OFFERING,
2018–2020 (USD MILLION) 142
TABLE 102 LIVESTOCK MONITORING MARKET IN CANADA, BY OFFERING,
2021–2026 (USD MILLION) 142
10.3 EUROPE 143
FIGURE 43 SNAPSHOT: LIVESTOCK MONITORING MARKET IN EUROPE 144
TABLE 103 LIVESTOCK MONITORING MARKET IN EUROPE, BY OFFERING,
2018–2020 (USD MILLION) 144
TABLE 104 LIVESTOCK MONITORING MARKET IN EUROPE, BY OFFERING,
2021–2026 (USD MILLION) 145
TABLE 105 LIVESTOCK MONITORING MARKET IN EUROPE, BY FARM SIZE,
2018–2020 (USD MILLION) 145
TABLE 106 LIVESTOCK MONITORING MARKET IN EUROPE, BY FARM SIZE,
2021–2026 (USD MILLION) 145
TABLE 107 LIVESTOCK MONITORING MARKET IN EUROPE, BY APPLICATION,
2018–2020 (USD MILLION) 146
TABLE 108 LIVESTOCK MONITORING MARKET IN EUROPE, BY APPLICATION,
2021–2026 (USD MILLION) 146
TABLE 109 LIVESTOCK MONITORING MARKET IN EUROPE, BY COUNTRY,
2018–2020 (USD MILLION) 147
TABLE 110 LIVESTOCK MONITORING MARKET IN EUROPE, BY COUNTRY,
2021–2026 (USD MILLION) 147
10.3.1 UK 148
10.3.1.1 Increasing adoption of livestock monitoring technologies in established milk and beef industries to drive market growth 148
TABLE 111 LIVESTOCK MONITORING MARKET IN UK, BY OFFERING,
2018–2020 (USD MILLION) 148
TABLE 112 LIVESTOCK MONITORING MARKET IN UK, BY OFFERING,
2021–2026 (USD MILLION) 148
10.3.2 GERMANY 149
10.3.2.1 Established dairy industry creates supportive dairys for growth of livestock monitoring market in Germany 149
TABLE 113 LIVESTOCK MONITORING MARKET IN GERMANY, BY OFFERING,
2018–2020 (USD MILLION) 149
TABLE 114 LIVESTOCK MONITORING MARKET IN GERMANY, BY OFFERING,
2021–2026 (USD MILLION) 149
10.3.3 FRANCE 150
10.3.3.1 Rising number of livestock farms to boost market growth 150
TABLE 115 LIVESTOCK MONITORING MARKET IN FRANCE, BY OFFERING,
2018–2020 (USD MILLION) 150
TABLE 116 LIVESTOCK MONITORING MARKET IN FRANCE, BY OFFERING,
2021–2026 (USD MILLION) 150
10.3.4 DENMARK 151
10.3.4.1 Surging adoption of automated milk harvesting systems to propel growth of livestock monitoring market 151
TABLE 117 LIVESTOCK MONITORING MARKET IN DENMARK, BY OFFERING,
2018–2020 (USD MILLION) 151
TABLE 118 LIVESTOCK MONITORING MARKET IN DENMARK, BY OFFERING,
2021–2026 (USD MILLION) 151
10.3.5 SWEDEN 151
10.3.5.1 Growing meat and dairy production boosts livestock monitoring market growth 151
TABLE 119 LIVESTOCK MONITORING MARKET IN SWEDEN, BY OFFERING,
2018–2020 (USD MILLION) 152
TABLE 120 LIVESTOCK MONITORING MARKET IN SWEDEN, BY OFFERING,
2021–2026 (USD MILLION) 152
10.3.6 NETHERLANDS 152
10.3.6.1 Increasing herd size and rising labor costs drive demand for livestock monitoring solutions 152
TABLE 121 LIVESTOCK MONITORING MARKET IN NETHERLANDS, BY OFFERING,
2018–2020 (USD MILLION) 153
TABLE 122 LIVESTOCK MONITORING MARKET IN NETHERLANDS, BY OFFERING,
2021–2026 (USD MILLION) 153
10.3.7 REST OF EUROPE 153
TABLE 123 LIVESTOCK MONITORING MARKET IN REST OF EUROPE, BY OFFERING, 2018–2020 (USD MILLION) 153
TABLE 124 LIVESTOCK MONITORING MARKET IN REST OF EUROPE, BY OFFERING, 2021–2026 (USD MILLION) 154
10.4 APAC 154
FIGURE 44 SNAPSHOT: LIVESTOCK MONITORING MARKET IN APAC 155
TABLE 125 LIVESTOCK MONITORING MARKET IN APAC, BY OFFERING,
2018–2020 (USD MILLION) 155
TABLE 126 LIVESTOCK MONITORING MARKET IN APAC, BY OFFERING,
2021–2026 (USD MILLION) 156
TABLE 127 LIVESTOCK MONITORING MARKET IN APAC, BY FARM SIZE,
2018–2020 (USD MILLION) 156
TABLE 128 LIVESTOCK MONITORING MARKET IN APAC, BY FARM SIZE,
2021–2026 (USD MILLION) 156
TABLE 129 LIVESTOCK MONITORING MARKET IN APAC, BY APPLICATION,
2018–2020 (USD MILLION) 157
TABLE 130 LIVESTOCK MONITORING MARKET IN APAC, BY APPLICATION,
2021–2026 (USD MILLION) 157
TABLE 131 LIVESTOCK MONITORING MARKET IN APAC, BY COUNTRY,
2018–2020 (USD MILLION) 158
TABLE 132 LIVESTOCK MONITORING MARKET IN APAC, BY COUNTRY,
2021–2026 (USD MILLION) 158
10.4.1 CHINA 158
10.4.1.1 China held largest share of livestock monitoring market in
APAC in 2020 158
TABLE 133 LIVESTOCK MONITORING MARKET IN CHINA, BY OFFERING,
2018–2020 (USD MILLION) 159
TABLE 134 LIVESTOCK MONITORING MARKET IN CHINA, BY OFFERING,
2021–2026 (USD MILLION) 159
10.4.2 JAPAN 159
10.4.2.1 Aging workforce and government regulations for implementing automated milking systems boost livestock monitoring market 159
TABLE 135 LIVESTOCK MONITORING MARKET IN JAPAN, BY OFFERING,
2018–2020 (USD MILLION) 160
TABLE 136 LIVESTOCK MONITORING MARKET IN JAPAN, BY OFFERING,
2021–2026 (USD MILLION) 160
10.4.3 INDIA 160
10.4.3.1 livestock monitoring market in India to grow at highest rate from 2021 to 2026 160
TABLE 137 LIVESTOCK MONITORING MARKET IN INDIA, BY OFFERING,
2018–2020 (USD MILLION) 161
TABLE 138 LIVESTOCK MONITORING MARKET IN INDIA, BY OFFERING,
2021–2026 (USD MILLION) 161
10.4.4 AUSTRALIA & NEW ZEALAND 161
10.4.4.1 Adoption of advanced livestock solutions by dairy owners propels market growth 161
TABLE 139 LIVESTOCK MONITORING MARKET IN AUSTRALIA & NEW ZEALAND,
BY OFFERING, 2018–2020 (USD MILLION) 162
TABLE 140 LIVESTOCK MONITORING MARKET IN AUSTRALIA & NEW ZEALAND,
BY OFFERING, 2021–2026 (USD MILLION) 162
10.4.5 REST OF APAC 162
TABLE 141 LIVESTOCK MONITORING MARKET IN REST OF APAC, BY OFFERING,
2018–2020 (USD MILLION) 163
TABLE 142 LIVESTOCK MONITORING MARKET IN REST OF APAC, BY OFFERING,
2021–2026 (USD MILLION) 163
10.5 ROW 163
TABLE 143 LIVESTOCK MONITORING MARKET IN ROW, BY OFFERING,
2018–2020 (USD MILLION) 164
TABLE 144 LIVESTOCK MONITORING MARKET IN ROW, BY OFFERING,
2021–2026 (USD MILLION) 164
TABLE 145 LIVESTOCK MONITORING MARKET IN ROW, BY FARM SIZE,
2018–2020 (USD MILLION) 164
TABLE 146 LIVESTOCK MONITORING MARKET IN ROW, BY FARM SIZE,
2021–2026 (USD MILLION) 164
TABLE 147 LIVESTOCK MONITORING MARKET IN ROW, BY APPLICATION,
2018–2020 (USD MILLION) 165
TABLE 148 LIVESTOCK MONITORING MARKET IN ROW, BY APPLICATION,
2021–2026 (USD MILLION) 165
TABLE 149 LIVESTOCK MONITORING MARKET IN ROW, BY REGION,
2018–2020 (USD MILLION) 165
TABLE 150 LIVESTOCK MONITORING MARKET IN ROW, BY REGION,
2021–2026 (USD MILLION) 166
10.5.1 MIDDLE EAST 166
10.5.1.1 Increasing R&D investments to boost adoption of livestock monitoring solutions 166
TABLE 151 LIVESTOCK MONITORING MARKET IN MIDDLE EAST, BY OFFERING,
2018–2020 (USD MILLION) 167
TABLE 152 LIVESTOCK MONITORING MARKET IN MIDDLE EAST, BY OFFERING,
2021–2026 (USD MILLION) 167
10.5.2 AFRICA 167
10.5.2.1 Livestock monitoring market in Africa is expected to grow at significant rate 167
TABLE 153 LIVESTOCK MONITORING MARKET IN AFRICA, BY OFFERING,
2018–2020 (USD MILLION) 168
TABLE 154 LIVESTOCK MONITORING MARKET IN AFRICA, BY OFFERING,
2021–2026 (USD MILLION) 168
10.5.3 LATIN AMERICA 168
10.5.3.1 Latin America expected to register highest growth rate in RoW during forecast period 168
TABLE 155 LIVESTOCK MONITORING MARKET IN LATIN AMERICA, BY OFFERING,
2018–2020 (USD MILLION) 169
TABLE 156 LIVESTOCK MONITORING MARKET IN LATIN AMERICA, BY OFFERING,
2021–2026 (USD MILLION) 169
11 COMPETITIVE LANDSCAPE 170
11.1 INTRODUCTION 170
11.2 MARKET EVALUATION FRAMEWORK 170
TABLE 157 OVERVIEW OF STRATEGIES ADOPTED BY KEY LIVESTOCK MONITORING OEMS 170
11.2.1 PRODUCT PORTFOLIO 171
11.2.2 REGIONAL FOCUS 171
11.2.3 MANUFACTURING FOOTPRINT 171
11.2.4 ORGANIC/INORGANIC GROWTH STRATEGIES 171
11.3 MARKET SHARE ANALYSIS, 2020 171
TABLE 158 DEGREE OF COMPETITION 172
11.4 REVENUE ANALYSIS OF TOP PLAYERS IN LIVESTOCK MONITORING MARKET 173
FIGURE 45 5-YEAR REVENUE ANALYSIS OF TOP PLAYERS IN LIVESTOCK MONITORING MARKET 173
11.5 COMPANY EVALUATION MATRIX 173
11.5.1 STAR 174
11.5.2 PERVASIVE 174
11.5.3 EMERGING LEADER 174
11.5.4 PARTICIPANT 174
FIGURE 46 LIVESTOCK MONITORING MARKET (GLOBAL) COMPANY EVALUATION
MATRIX, 2020 175
11.6 START-UP/SME EVALUATION MATRIX 176
11.6.1 PROGRESSIVE COMPANY 177
11.6.2 RESPONSIVE COMPANY 177
11.6.3 DYNAMIC COMPANY 177
11.6.4 STARTING BLOCK 177
FIGURE 47 LIVESTOCK MONITORING MARKET (GLOBAL), STARTUP/SME EVALUATION MATRIX, 2020 178
11.7 COMPANY PRODUCT FOOTPRINT 179
TABLE 159 COMPANY PRODUCT FOOTPRINT 179
TABLE 160 OFFERING FOOTPRINT OF DIFFERENT COMPANIES 180
TABLE 161 APPLICATION FOOTPRINT OF DIFFERENT COMPANIES 181
TABLE 162 REGIONAL FOOTPRINT OF DIFFERENT COMPANIES 183
11.8 COMPETITIVE SITUATIONS & TRENDS 184
FIGURE 48 STRATEGIES ADOPTED BY KEY PLAYERS FROM JANUARY
2017 TO DECEMBER 2020 184
11.8.1 PRODUCT LAUNCHES & DEVELOPMENTS 185
TABLE 163 PRODUCT LAUNCHES & DEVELOPMENTS, JANUARY 2017–DECEMBER 2020 185
11.8.2 DEALS 189
TABLE 164 DEALS, JANUARY 2017– JANUARY 2021 189
11.8.3 OTHERS 194
TABLE 165 OTHERS, 2017–2020 194
12 COMPANY PROFILES 196
12.1 KEY PLAYERS 196
(Business overview, Products offered, Recent Developments, COVID-19-related developments, MNM view)*
12.1.1 GEA GROUP AKTIENGESELLSCHAFT 196
TABLE 166 GEA GROUP: BUSINESS OVERVIEW 196
FIGURE 49 GEA GROUP: COMPANY SNAPSHOT 197
12.1.2 DELAVAL 201
TABLE 167 DELAVAL: BUSINESS OVERVIEW 201
FIGURE 50 DELAVAL: COMPANY SNAPSHOT 202
12.1.3 AFIMILK LTD. 206
TABLE 168 AFIMILK LTD.: BUSINESS OVERVIEW 206
12.1.4 NEDAP NV 209
TABLE 169 NEDAP NV: BUSINESS OVERVIEW 209
FIGURE 51 NEDAP NV: COMPANY SNAPSHOT 210
12.1.5 BOUMATIC, LLC 214
TABLE 170 BOUMATIC, LLC: BUSINESS OVERVIEW 214
12.1.6 MERCK & CO., INC. (MERCK ANIMAL HEALTH) 218
TABLE 171 MERCK & CO., INC.: BUSINESS OVERVIEW 218
FIGURE 52 MERCK & CO., INC.: COMPANY SNAPSHOT 219

12.1.7 DAIRYMASTER LTD. 224
TABLE 172 DAIRYMASTER LTD.: BUSINESS OVERVIEW 224
12.1.8 LELY INTERNATIONAL NV 227
TABLE 173 LELY INTERNATIONAL NV: BUSINESS OVERVIEW 228
12.1.9 FANCOM BV (SUBSIDIARY OF CTB INTERNATIONAL CORP.) 231
TABLE 174 FANCOM BV: BUSINESS OVERVIEW 231
12.1.10 FULLWOOD PACKO LTD. 235
TABLE 175 FULLWOOD PACKO LTD.: BUSINESS OVERVIEW 235
12.2 RIGHT TO WIN 238
12.3 OTHER COMPANIES 239
12.3.1 HOKOFARM-GROUP BV 239
12.3.2 VALLEY AGRICULTURE SOFTWARE (VAS) 240
12.3.3 SUM-IT COMPUTER SYSTEMS, LTD. 240
12.3.4 SENSAPHONE 241
12.3.5 HID GLOBAL CORPORATION 242
12.3.6 COWMANAGER B.V. 243
12.3.7 INFOVET 244
12.3.8 ICEROBOTICS LTD. 244
12.3.9 GALLAGHER GROUP LIMITED 245
12.3.10 QUANTIFIED AG 245
12.3.11 GAO RFID INC. 246
*Details on Business overview, Products offered, Recent Developments, COVID-19-related developments, MNM view might not be captured in case of unlisted companies.
13 APPENDIX 247
13.1 DISCUSSION GUIDE 247
13.2 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 251
13.3 AVAILABLE CUSTOMIZATIONS 253
13.4 RELATED REPORTS 253
13.5 AUTHOR DETAILS 254



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