Mobile Applications Stores 2012: North America – Market Analysis and Business Assessment

◆発行会社/調査会社:Mind Commerce
◆商品コード:MCM312240142
◆発行日:2011年11月5日
◆調査対象地域:北米
◆ページ数:60
◆レポート言語:英語
◆レポート形式:PDF
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*** レポート概要(サマリー)***

The evolution of the cell phone, driven by the wireless data industry trying to make individuals more productive wherever they are, has led to the current state of the art device, referred to as the Smartphone. Smart phones are nothing more than handheld computers that support email, personal organizers, voice & data communications services and other applications. All smart phones come loaded with standard applications defined by the manufacturer. However, in 2009 the network operators, looking for revenue opportunities, have encouraged the development of other applications that can be used on the cell phones they support. Using these applications will use the network services more and generate more revenue. The network operators established business relationships and development platforms to encourage the growth of these applications. Since that time, with popular platforms like Apple’s iPhone or Android handsets, mobile application development has exploded. While smart phones are the primary mobile device, over the last two years, we have seen the emergence of tablet computers and other such mobile devices which support mobile applications. We analyze the Mobile Application Store (MAS) provided by the following handset manufacturers: Research in Motion (“RIM”) Apple Nokia Palm Motorola LG Samsung Sony-Ericsson This research also evaluates North American network operator’s MAS plans: Verizon ATT Sprint T-Mobile Rogers Wireless(Canada)

*** レポート目次(コンテンツ)***

OVERVIEW 3
TECHNICAL OVERVIEW 4
MOBILE APPLICATION DEVELOPMENT TOOLKITS 5
MOBILE APPLICATION STORES 26
COMPARATIVE ANALYSIS 31
APPLICATION STORE ANALYSIS 35
ANALYSIS OF DEVELOPER SUPPORT PROGRAMS 36
OVERALL ANALYSIS 36
SWOT ANALYSIS 37
MARKET OVERVIEW 40
MARKET FORECAST 43
MARKET ANALYSIS 45
MARKET PREDICTIONS 51
BUSINESS OPPORTUNITIES 54
APPS: RETAIL VERSUS COMMERCIAL? 56
WHERE ARE THE BUSINESS OPPORTUNITIES? 59



*** 免責事項 ***
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