■ 英語タイトル：Pickles and Pickle Products Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)
	■ 発行会社/調査会社：Mordor Intelligence ■ 商品コード：MOR21JU238 ■ 発行日：2021年5月 ■ 調査対象地域：グローバル ■ 産業分野：食品 ■ ページ数：130 ■ レポート言語：英語 ■ レポート形式：PDF ■ 納品方式：Eメール（受注後2-3営業日）

The global pickles and pickle products market was valued at USD 12,651.1 million in 2020 and is projected to register a CAGR of 3.36% during the forecast period, (2021-2026)

The COVID-19 pandemic led to surging demand for organic and sustainable foods across the globe with kimchi gained significant demand especially after the outbreak of covid-19. In May 2020, the sales of kimchi in Tokyo supermarkets increased by 60.8% over the same period last year driven by the at-home meal consumption that fostered the need for the product. Further, players like Nilon escalated their online presence with the campaigns like #AchaarWithVichaar in 2020, to position the product among the consumers which reached the screens of over 13 million Indian consumers.

Pickles and pickle products vary as per local taste and preferences and thus, many international, as well as regional players, are succeeding in this market by catering to the personalized needs of the citizens of a country. Large varieties, flavors, and major ingredients make this a huge market.

But the price variation of raw materials and ingredients added to the preparation of pickles is one among the restrains in the pickles market. Therefore, in developing countries, like India, people are preferring more home-made pickles or pickles prepared by unorganized pickle industry, as it includes pure ingredients and can be customized on the basis of ingredients and packaging.

Key Market Trends

Increased Preference For Organic and Flavored Pickles

Globally, the market is largely influenced by factors, such as health benefits, taste enhancement, and the demand for pickles as a complementary product along with the main course of food. Furthermore, there has been a significant increase in the demand for natural/organic food products, including pickles, among consumers in recent years as they are becoming more aware of the adverse health effects associated with the consumption of various synthetic or artificial food ingredients that are used in non-complying quantities in food products, as per the government standards. In addition, food products made out of ingredients, vegetables, and fruits are perceived to be healthy, as they contain more nutrients compared to other products that are made of meat, seafood, etc. Pickles are fat-free and low in calories, an average size dill contains only 15 calories, and an ounce of pickled pepper provides only 7 calories. The natural and organic claim products are soaring globally, and the concept has been invading other markets as well, thus driving the market studied further. Also, increased consumer demand for nutritious products and the rising clean-label claims on products accelerated the market growth in the global market too.

Asia Pacific Remains the Largest Market

Asia Pacific continues to lead the pickles and pickle products market, owing to its increased commercialization and industralization of pickle processing industry in developing countries like India. Additionally, the pickles market is expected to touch the highest CAGR of 5.41% (India) during the predicted period, due to the accessibility of seasonal foods as pickles throughout the year. Moreover, the use of various pickled vegetables, fruits, seafood, and meat in the form of a meal accompaniment is projected to pave the way for the mushrooming growth of the pickles market in the Asia-Pacific region.

Competitive Landscape

The market studied is highly competitive, with a large number of regional, small-medium-scale players, and key global players operating in the market studied. The market is dominated by key players, like Conagra Brands Inc., Del Monte Foods Inc., The Kraft Heinz Company, and Orkla ASA, with The Kraft Heinz Company leading the global market share. Product innovation is the prime strategy adopted by the leading players operating in the market. The market is poised to witness more innovations over the coming years, and going further, the industry might expect mergers and acquisitions. New product innovation is the key strategy adopted by these players. In order to sustain in the competitive environment, prevailing in the pickle industry, business activities, and constant developments are necessary to capture a greater market cap.

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